THE INTELLIGENCE INFRASTRUCTURE FOR HUMAN POTENTIAL

MAASH

Learning that remembers. Planning that adapts.

AI-powered lifelong learning built around every individual.

Presented by:
UpDown Interactive Pvt. Ltd.

"An investment in knowledge pays the best interest."
— Benjamin Franklin

SEED ROUND — 2026
01 — THE PROBLEM

Learning has never been more accessible.
Yet it has never been more fragmented.

People learn from

YouTube
Books
Courses
AI Assistants
PDFs
Notes
Communities

But knowledge lives in silos.

Today's AI can answer questions. It cannot:

  • remember what you know
  • understand your goals
  • guide long-term growth
  • continuously improve with you

"Learning is fragmented. Intelligence is temporary. Progress is invisible."

MAASH 02 / 17
03 — OUR SOLUTION

MAASH: the personal intelligence infrastructure

Instead of another AI chatbot, MAASH builds a continuously evolving intelligence layer.

1

Understands what users know

Builds a live map of each learner's knowledge and skill gaps.

2

Tracks long-term goals

Keeps every ambition in view — not just the next question.

3

Plans learning

Sequences what to learn next, and in what order, automatically.

4

Builds persistent memory

Nothing is forgotten between sessions, weeks, or years.

5

Guides continuous improvement

Adapts pace and method as the learner grows.

Every interaction strengthens the system.

MAASH 04 / 17
04 — PLATFORM ARCHITECTURE

One intelligence. Multiple interfaces.

Intelligence Engines

Memory Engine
Knowledge Graph Engine
Planning Engine
Learning Engine
Reflection Engine
Multi-Agent Intelligence
Analytics Engine
API Platform
MAASH — CORE INTELLIGENCE

Interfaces

Web
Mobile
WhatsApp
Discord
Brainstorm
Partner Apps
MAASH 05 / 17
05 — PRODUCT ECOSYSTEM

Products powered by MAASH

M

MAASH Platform

The flagship personal AI learning experience — memory, planning, and mentorship in one place.

I

Institution Workspace

A dedicated environment for schools, universities, and training centers to manage cohorts.

A

API Platform

Developers integrate MAASH intelligence directly into their own existing products.

A growing ecosystem — plus Brainstorm, our open-source thinking layer (next).

MAASH 06 / 17
06 — BRAINSTORM

Brainstorm: our open-source growth engine

WHAT IT IS

A free, open-source visual thinking workspace — where ideas, notes, and mind maps become structured knowledge.

  • Freeform visual canvas for mapping ideas and notes
  • AI-assisted structuring, tagging, and summarization
  • Every board feeds directly into the MAASH knowledge graph
  • MIT-style open-source license — free for anyone to use and build on

WHY IT MATTERS

Top-of-funnel acquisition channel into the MAASH platform

Builds developer and community trust through open source

Establishes public technical credibility

Generates proprietary structuring data for the knowledge graph

OPEN SOURCE
COMMUNITY-DRIVEN
KNOWLEDGE-GRAPH CONNECTED
MAASH 07 / 17
07 — TECHNOLOGY & MOAT

Our technology stack

  • Knowledge Graph Engine
  • Persistent Learning Memory
  • Multi-Agent Intelligence
  • Goal Planning Engine
  • Learning Analytics
  • Continuous Personalization

Every learning interaction updates the user's intelligence graph.

The system improves over time.

Not just responses.

Understanding.

MAASH 08 / 17
08 — MARKET LANDSCAPE

How MAASH compares

Category
Examples
Limitation
General AI
ChatGPT, Gemini
No long-term learning memory
Learning Platforms
Coursera, Khan Academy
Content-first, not adaptive
Productivity Tools
Notion
No personalized intelligence
Knowledge Tools
Obsidian
No active guidance

We don't replace these products — we connect and enhance them.

MAASH Personal Intelligence Infrastructure

Persistent memory + planning + guidance

MAASH 09 / 17

MAASH & Brainstorm in Action

One intelligence layer powering learning, planning and visual thinking.

"Everything you think, learn and create becomes connected knowledge."

MAASH Platform

MAASH Platform

Personal AI workspace

Goals • Knowledge • Memory • Planning

Brainstorm

Brainstorm

Visual thinking workspace

Ideas • Mind Maps • Knowledge Graph

Mobile Experience

Mobile Experience

Learning anywhere

Anytime • Any device

Brainstorm
MAASH Intelligence Engine
Personal Knowledge Graph
Adaptive Learning
Continuous Growth
10 — Business Model

Business Model

Three scalable revenue streams powering MAASH's AI learning ecosystem.

Individual

₹300/month

Personal AI mentor designed for lifelong learners, students and professionals.

  • Unlimited AI conversations
  • Personalized learning roadmap
  • Goal & progress tracking
  • AI-generated study plans
  • Knowledge vault & notes
  • Mobile & Web access
  • Community support
Primary Revenue Stream

Institution

₹250
Per Seat / Month

Deploy MAASH across schools, colleges, universities and corporate learning teams.

  • Centralized administration
  • Student analytics dashboard
  • Institution-wide AI mentor
  • LMS integration
  • Progress reporting
  • Role-based management
  • Dedicated onboarding
B2B SaaS

MAASH API

Pay As You Go
₹10 per 1,000 API Requests

Embed MAASH's AI learning engine into third-party applications.

  • REST API
  • SDKs
  • Authentication
  • Knowledge Engine
  • Goal Engine
  • AI Tutor APIs
  • Enterprise SLA
Developer Platform

Revenue Mix

Projected long-term revenue mix

Individual
55%
Institution
30%
API
15%

Recurring Subscription Revenue

  • Monthly & Annual Plans
  • High Gross Margins
  • Multi-Segment Monetization
  • Predictable Recurring Revenue
  • Expandable Enterprise Upsell
MAASH follows a SaaS subscription model with recurring revenue from individuals, institutions, and API partners, enabling scalable growth across consumer, education, and enterprise markets.
MAASH 10 / 17
11 — GO-TO-MARKET

A phased path to scale

1

Phase 1

  • University Students
  • Competitive Exams
  • Self-Learners
2

Phase 2

  • Colleges
  • Coaching Institutes
  • Universities
3

Phase 3

  • Enterprise Learning
  • Developers
  • Platform Partners
  • International Markets
MAASH 11 / 17
12 — Where We Stand Today

Where We Stand Today

Strong technical progress, validated market interest, and a clear path toward launch.

MVP In Development

IN PROGRESS

The core MAASH platform is actively being developed with the first MVP focused on personalized AI-powered lifelong learning.

Knowledge Graph Engine

COMPLETED

A proprietary knowledge graph engine has been built to connect concepts, learning resources, memory, and user goals for personalized learning.

Brainstorm Open Source

LIVE

Brainstorm, MAASH's open-source knowledge management project, is publicly available and demonstrates our technical capabilities while building developer adoption.

Multi-Agent Architecture

COMPLETED

Designed a scalable multi-agent AI architecture with specialized agents for planning, memory, reasoning, discovery, assessment, and learning orchestration.

Traction Metrics

100+
Waiting List Members
100
Survey Responses
4
Core Technologies Built
MVP, Knowledge Graph, Brainstorm, Multi-Agent System
1
Mission
Building the AI Operating System for Lifelong Learning
MAASH 12 / 17
13 — TEAM

Meet the Founding Team

A proven product team with experience building, launching, and operating real-world software products.

SL

SreeLakshmi

Founder & Chief Product Officer (CPO)

Leads product vision, user experience, customer discovery, product strategy, and ensures MAASH solves real user problems through intuitive design and continuous product iteration.

Responsibilities

- Product Strategy
- Customer Discovery
- User Experience
- Product Roadmap
- Feature Prioritization
- Market Validation
SS

Sivasankar

Co-Founder & Chief Executive Officer (CEO)

Leads company strategy, engineering, AI architecture, technology, product development, fundraising, and overall execution of MAASH's long-term vision.

Responsibilities

- Company Strategy
- AI Architecture
- Engineering Leadership
- Product Development
- Business Growth
- Fundraising

Proven Execution

Built & Deployed uBilly

Our founding team successfully designed, developed, launched, and operates uBilly — a production-ready business management platform used by real retail businesses. This experience demonstrates our ability to build scalable software, ship products, acquire customers, and support businesses in production environments.

Check it Out: www.ubilly.com

Achievement Highlights
Successfully built and launched a production SaaS platform
Real businesses actively use the platform
Experience managing live customer deployments
Full-stack engineering expertise
AI, Backend, Mobile & Web product development
Product, Design and Engineering built entirely in-house
1 Product
Successfully Launched
Real Stores
Using uBilly
100%
Built In-House
The MAASH founding team combines product leadership, engineering expertise, and proven execution with experience delivering software used by real businesses. 13 — TEAM
16 — ROADMAP

The next two years

Early 2027
  • MAASH Launch
  • Brainstorm OSS
  • Knowledge Graph
  • Student Plans
2027
  • Mobile Apps
  • Institution Platform
  • WhatsApp Integration
  • Discord Integration
2028
  • Marketplace
  • API Platform
  • Enterprise Learning
  • International Expansion
MAASH 16 / 17
OUR VISION

"A future where every person is empowered by an intelligence that grows with them."

Learning should not reset every day.

Knowledge should accumulate.

Goals should guide AI.

Understanding should compound.

Join us in building the intelligence infrastructure for humanity.

Thank You

MAASH — The Intelligence Infrastructure for Human Potential